director lily tan
producerpriscilla lim
francine tan
clientFairPrice
what we doContent strategy
video production
Not just your run off the mill cooking videos, our FairPrice Smart Cooks series is brought to life with a creative direction to focus on personal stories. It is relatable, fun and most importantly, it teaches you how to COOK! The series is also created with the different platforms in mind; Youtube, Facebook, Instagram & Tiktok. The main videos are re-purposed into bite sized content for social media to improve engagements and increase views.
all videos in this series
